Welcome to the home of Fena
What brings you here?
Our story at Fena
How It Started
In 2019, Gosia Furmanik and Stefan Binder founded Fena to tackle a straightforward problem: whilst large enterprises had access to sophisticated open banking solutions, SMEs were stuck with outdated payment systems. The initial focus was simple—create plug-and-play open banking solutions that any business could implement without needing a technical team.
The Turn
By 2023, it became clear that Fena's payment clients needed more than just better payment processing. They were dealing with fragmented systems across their B2B operations and wanted integrated solutions that could handle the complexities of wholesale commerce. Rather than ignore this feedback, Fena decided to expand beyond payments and build software specifically designed for B2B goods-based businesses.
Building the Platform
Throughout 2024, the team focused on developing three core products:
- B2B-friendly ERP system that understands the complexities of wholesale operations
- A specialised Shopify app that brings B2B functionality to one of the world's most popular e-commerce platforms
- State-of-the-art mobile ordering applications for iOS and Android tablets, enabling seamless transactions anywhere business happens
The aim was to create tools that work whether businesses are selling online, in-person, through agents, or at trade shows.
What We Do Now
Today, Fena operates two business lines:
- Payments: We work with wholesalers, financial services (including remittance), car dealerships, iGaming, and technology companies. The focus remains on helping B2B businesses get paid faster through open banking.
- Software: Our platform is used by D2C businesses with B2B streams, wholesalers (particularly in home and gift sectors), food and beverage brands, and FMCG companies.
The Mission
Fena exists to help B2B SMEs grow their businesses with the right technology stack. We combine payment solutions with purpose- built software because most businesses need both—not separate systems that don't talk to each other.
What started as an open banking provider has evolved into a comprehensive platform for B2B commerce, but the core principle remains the same: giving smaller businesses access to the tools they need to compete and grow.
Looking Forward to the Future
From its humble beginnings as an open banking provider to becoming a comprehensive B2B commerce platform, Fena's journey reflects the company's commitment to listening, adapting, and innovating. By combining cutting-edge payment technology with purpose-built software solutions, Fena continues to break down barriers and create opportunities for B2B businesses of all sizes.